Success in any business is built on a foundation of customer service.
eBay is
no exception - every day thousands of eBay buyers register. I have a
simple strategy that I use in all my auctions called the "eBay
Welcome". Follow it and your repeat business will grow, along with
referrals from those satisfied customers.
1. Pricing Strategy: Don't set your opening bid too high, you want to
generate clicks on your auction listing. When buyers browse via the
Search Bar, they will not even open your ad to view the description if
the price is too high.
When you use a reserve price, it will often create the same effect.
Take three minutes prior to listing an item to check Current Completed
Auctions to see the average sale price of an item similar to the one
you are listing.
2. Offer Multiple Payment Methods: It is a fact that Buyers are more
likely to bid on your items if payment choices are easy to use and
explained clearly. By using payment methods that are preferred by eBay
buyers such as PayPal, you can increase your auction sales. Explain to
your buyers about the PayPal Buyer Protection Program. It protects
buyers against fraud or material misrepresentation up to $500.
If you are willing to offer alternate payment methods; such as money
orders or wire transfers, state that in your auction description.
3. Shipping: It is reasonable for you to make a few dollars on your
shipping and handling; but if your charges are excessive, it will turn
off potential bidders and give you a bad reputation.
The quickest way to get great feedback is to ship your item quickly.
Top eBay Power Sellers strive to ship within one day of payment.
4. Offer A Fair Return Policy: Your return policy must be clearly
stated - this will save potential conflicts in the future. We want to
extend a "eBay Welcome" to all buyers. We were all novice users at one
point.
5. List Warranty Services In Your Auction: If you sell computers or
electronics on eBay, you can now give buyers assurance and peace of
mind by offering them a standard warranty or extended warranty via the
Warranty Services program. Click their Link to join - it is free!
You will be given a cash incentive for any buyer that purchases this
warranty coverage on any of your auction items. This can really add up
at the end of each month.
In conclusion, give your Buyers the "eBay Welcome" and watch your
business grow!
About the Author
Jason James is a 10 year Internet marketing
veteran and an eBay Power Seller
of 4 years. His website "The Auction Resource Network" reveals his
inside
secrets, tips, and sources that help him pocket over $10,000 per month
on eBay.
Claim your FREE 14 Day "Learn How to Sell on eBay" e-Course Here:
http://www.auctionresourcenetwork.com
|
